MMA

journalism & theory

nachhaltig.kritisch

In January 2019, Ann-Sophie Henne, Robin Jüngling and Annika Le Large decided to stop leaving the hashtag sustainability** to greenfluencers and their product placements.

With nachhaltig.kritisch, the three show on Instagram that critical journalism can also work when it breaks with common platform conventions. With well-researched texts instead of short videos, facts instead of emotions and drawn illustrations instead of snapshots of sunsets and magazine-style images. The format has since been expanded to include a podcast.

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